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Upcoming Events for Health Care Marketers & Strategists
Education & Events
SHSMD provides a leading source of online educational programming in the areas of health care marketing, strategic planning, communications and PR.
Strategic Planning in Health Care Credential Series
Courses
Strategic Planning in Health Care Credential Series
SHSMD Connections Conference
In-Person Events
SHSMD Connections 2024 is your chance to light the way to a brighter future with breakout sessions, keynote speakers and networking opportunities! This premier event will take place October 13-15 in Denver, CO.
FY 2025 Inpatient Prospective Payment System Proposed Rule Member Webinar
In this webinar, AHA Policy staff Shannon Wu, Tammy Love, Stephen Hughes, and Akin Demehin delved into the key provisions outlined in the
Introduction to Health Care Supply Chain: Supply Chain Basics (Part I)
Enhance your knowledge of health care supply chain management with our Introduction to Health Care Supply Chain course. Improve patient care and operational efficiency.
Foundations to Analytics for Health Care Strategists
Courses
Foundations to Analytics for Health Care Strategists
Understanding Predictive Models in Health Care: Using Data, Science and Actionable Models to Drive Campaign Outcomes
Webinar Recordings
This webinar will explore the basics of predictive modeling, two types of models, steps to take after models, and campaign strategies and testing.
Transforming Episode Accountability Model (TEAM) Proposed Rule Webinar
The Center for Medicare & Medicaid Innovation (CMMI) on April 10th proposed a new mandatory bundled payment model called the Transforming Episode Accountability Model (TEAM).
SHSMD Credential Programs for Health Care Professionals
Courses
SHSMD Credentials are awarded for successful completion of the following designated programs that confirm proficiency of a skill through testing, examination, skill demonstration, or project completion. Additional requirements may include participation in discussion boards, quizzes, group work, presentations, and additional readings/assignments as assigned by faculty. Upon successful completion of all requirements, participants will be awarded with a verified SHSMD Credential as a shareable digital credential described below.
Futurescan 2021-2026 Insights: Transforming Health Care While Responding To A Pandemic
Join renowned futurist Ian Morrison, Ph.D., for this webinar on the latest edition of SHSMD's annual guide to trends in the field featuring subject matter experts on key topics.