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Bringing Financial Wellness into the Conversation
Presentation Resource
Learn how Metro Health was challenged by its board of directors to demonstrate commitment to both the financial and physical well-being of patients.
Finding Sticky Calls to Action "CTAs" for Sensitive Conditions
Presentation Resource
It is hard for a consumer to pick up a postcard from their mailbox and attend a surgical weight loss seminar right away. Good marketers are thinking about call to actions "CTAs" that are easy to complete, are shareable and sticky!
National Hospital Week #MyHospital Template
Download the template for the #MyHospital social media campaign for National Hospital Week.
Goin' Country? A Rural Market Penetration Strategy for Tertiary Hospital Business Development
Presentation Resource
The project manager and marketing partner will address physician engagement and partnering; building goodwill and engaging the community; lessons learned from an aggressive project timeline; and post-implementation results and ROI.
Integrating Strategic Planning and Continuous Improvement: Five Tried-and-True Steps
Presentation Resource
A case study will be shared that highlights the hallmarks of planning and performance improvement: integration, alignment, engagement, communication, and focus.
Using Predictive Modeling to Maximize Efficiency and Reduce Healthcare Costs in Your Organization (Advanced)
Presentation Resource
In partnership with executives from New Mexico Health Connections, this session will also explore the theoretical aspects and the day-to-day use of predictive analytics.
Improving Financial and Patient Outcomes with Advanced Practice Providers Optimization
Presentation Resource