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Understanding Predictive Models in Health Care: Using Data, Science and Actionable Models to Drive Campaign Outcomes
Webinar Recordings
This webinar will explore the basics of predictive modeling, two types of models, steps to take after models, and campaign strategies and testing.
How To Reach Reluctant Patients During The COVID-19 Crisis | Recording
In this educational webinar, convergent TV experts will share new techniques in reaching health care audiences precisely and cost-effectively.
Building a Successful PR Strategy to Support a Brand Transformation | Complimentary Webinar
Webinars
Building a Successful PR Strategy to Support a Brand Transformation | Complimentary Webinar
Social Media Policies: Ensuring Compliance with HIPAA Rules | Recording
Webinar Recordings
SHSMD members work diligently to ensure their media policies are in compliance with the U.S. Department of Health and Human Services (HHS) rules. Although HHS has not altered their rules, there has been attention by the Office for Civil Rights (OCR) to address HIPAA compliance issues. Now is the time to revisit how the HIPAA rules may apply to media interactions.
How Google’s New Page Experience Ranking Can Impact Your Site
Insight and guidance on how to achieve measurable SEO results. With Google’s most recent algorithm update already underway, User Experience (UX) is more important than ever.
Webinar: Another Training that Didn’t Stick! Why We Fail at Interpersonal Communication Training
Discover what to consider when striving to improve communication processes among staff as well as between patients/families and the health care team.
Webinar: Zoom In: CRP Patient and Family Communication in a Virtual World
This session highlights tips for a successful virtual meeting when emotions may run high.
Webinar: Improving Diagnostic Safety by Engaging Patients and Families
Explore simple strategies for improving diagnostic safety through partnering with patients and their families.
Webinar: Reimagining the Continuum of Risk: Why Early Resolution Is the Answer
In this panel discussion, top health care risk management and technology leaders discuss how early resolution approaches, like CRPs, can positively reshape and redefine your organization's approach to risk.