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11 Results Found
Closing the Loop on Patient Feedback: Lessons from CVS Health
In a recent podcast, leaders from Deloitte Digital and CVS Health shared insights on how they are working together to quickly close the loop on customer feedback to better personalize care, respond faster to service recovery opportunities and build trust.
How to Personalize Care across Four Generations of Patients
Over the next five years, hospitals and health systems will need to make greater use of artificial intelligence (AI) and patient data to glean valuable insights that can help them differentiate their services, according to AHA’s recently released Futurescan 2023.
Personalize Marketing and Patient Engagement Like World Leading Retailers
During this webinar, they will show how to understand potential patients as consumers, new market research on what drives hospital and health system choices and how to personalize marketing just like world-leading retailers
Walmart to Leverage AI Software to Guide Employees to Clinicians
Walmart recently partnered with Health at Scale, a company that uses predictive artificial intelligence to direct patients to providers who match their specific health needs.
CVS Health Looks to Microsoft to Help Build Out Personalized Care Strategy
A new partnership between CVS Health and Microsoft is designed to facilitate personalized service leveraging CVS’ massive data from its base of roughly 100 million customers and health plan enrollees.
A Personalized Consumer Experience For Every Patient | Transformation Talks
Improving care and patient experience using hyperpersonalization. This Transformation Talks video explores responding to consumer preferences.
SHSMD Connections Bytes On Demand
This presentation from SHSMD Connections Bytes shares the why, what, and how of market segmentation based on an attitudinal-behavioral segmentation strategy for UNC Health.
Know Me.
Presentation Resource
Join us for details on recent marketing automation initiatives that have improved the experience for both the customer and the provider.
Trust, Transparency, and Choice: Helping Future Health Care Consumers Through Digital Engagement
Presentation Resource
The consumerization of health care is upon us. Learn how to obsess over your customers in the same way as Amazon by adopting a patient-focused initiative that creates a personalized, one-to-one experience.
Putting Personalization into Practice (Advanced)
Presentation Resource
How does the execution of a more personalized web and multi-channel communications experience impact digital operations? What are reasonable expectations to promote within your organization for these technologies? This session will establish a foundation for an exciting, but often superficially treated topic, with clear guidance and concrete tips.