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Leveraging CRM Data and Health Risk Assessments to Drive Mammography Screenings, Compliance and Downstream ROI
Presentation Resource
Breaking Down the New Healthcare Digital Strategy Department
Presentation Resource
In this presentation, you'll hear Avera Health and its digital agency, Click Rain, talk about the recent restructure to fit the new digital marketing world, including the development of a dedicated digital team.
Bigger, Better, or Both? Building a Brand-in-Demand Through Mergers and Strategic Partnerships
Presentation Resource
Health systems are increasingly expanding their reach into new geographies through partnerships of all sizes in order to serve new communities and deliver the full care continuum. Learn valuable lessons for branding and marketing success in health care’s merger-heavy market.
Patient Pathways: Using Digital Media to Hyperfocus on the Right Patients in Real Time
Presentation Resource
A Leadership Model to Advance the Future of Physician Relations (Advanced)
Presentation Resource
This session will focus on two case studies that demonstrate leadership techniques to address the internal and external expectations with practical examples and demonstrated results. Attendees will see how reports can motivate everyone. The session will end with a list of 10 must-haves to assure program leaders are nimble and ready to address their role in the present environment and in the future.
A Giant Transformation: The Fits, Starts, and Successes of the Northwell Health Rebrand (Advanced)
Presentation Resource
Learn about Northwell Health's large transformation and rebranding in 2016.
Don’t Wait - Why It’s the Perfect Time to Start Planning for 2024
Expand existing ones or build meaningful connections with health care decision-makers at target accounts.