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The Next Evolution of Business Intelligence

Webinar Recordings
Through a three-year case study, this session will cover defining the strategies for the most important aspects of strategic growth on the physician side as well as the consumer side, and highlight the tangible ROI results that one system achieved.

The Next Generation of Smarter Patient Acquisition and Retention Through Best Next Action Insights Recording

Webinar Recordings
Watch this webinar recording to learn how the next generation of patient acquisition and retention strategies are driven by best next action insights that combine data sources into a single market view.

Creating a Unified, Competitive Brand with "Radical Convenience"

Learn how MercyOne applied ‘radical convenience’ across its connected system of health care facilities with an end-to-end digital front door strategy.

SHSMD’s Online Certificate Series: Social Media Strategies in Health Care

Join this course to learn best practices and new trends in social media influencing, governance, and paid social media opportunities.

SHSMD Webinar | Beyond the Buzz: What Health Care Marketers Need to Know About AI

Join us for a session aimed at understanding the impact of AI in health care marketing and beyond.

State Hospital Association Cyber Workshops

AHA is partnering with State Hospital’s Association to host interactive workshops so health care can learn how to protect patient and staff safety and how to defend against these threats.

2024 Conference Exhibiting Opportunities

In-Person Events
Exhibit at AONL 2024 and showcase your solutions to 3,000+ health system leaders. A prime event for impactful connections!

SHSMD 2024 Call for Proposals Is Now Closed

News
Do you have new approaches, best practices, or groundbreaking insights to share? Submit a proposal to be a speaker for SHSMD's in person and/or virtual conferences! We also have webinar options as well.

Health Care Strategy & Market Development Week

Health Care Strategy & Market Development Week recognizes the role in which health care marketing, digital engagement, communications, strategic planning, and business development professionals contribute.

Sponsor Opportunities

Brief description of sponsor opportunities information for the 2023 Accelerating Health Equity Conference.