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A Path Forward: Adapting to New Technologies and Strategy Within Digital Health Care Marketing | Recording
Webinar Recordings
Join us in our discussion on change within the digital health care marketing space and discover how beneficial change can be in attracting new patients in 2018.
A Path Forward: Adapting to New Technologies and Strategy Within Digital Health Care Marketing
Webinar Recordings
Join us in our discussion on change within the digital health care marketing space and discover how beneficial change can be in attracting new patients in 2018.
Hospital Digital Experience Index | Recording
Webinar Recordings
Join us for an expert tour of the best digital work happening among these fifteen top-ranked hospital systems. The session will feature Dave Wieneke, who developed the HDX method as director of the health care practice at Connective DX.
The Next Generation of Smarter Patient Acquisition and Retention Through Best Next Action Insights
On-Demand Educational Webinars
Join this webinar to learn how the next generation of patient acquisition and retention strategies are driven by best next action insights that combine data sources into a single market view.
SHSMD Connections Bytes On Demand
In this session from SHSMD Connections Bytes, hear how a panel of marketing and communications leaders pivoted financially during the COVID-19 crisis, how they are reshaping (and justifying) their budgets, and how data has been used to help in budget planning.
SHSMD Connections Bytes On Demand
This session from SHSMD Connections Bytes highlights a new brand platform that propelled staff confidence at Rush and was brought to the forefront as the health system rose from #4 to #1 in quality of care.
SHSMD Connections Bytes On Demand
In this session from SHSMD Connections Bytes, digital marketing leaders from AdventHealth provide the blueprints, foundational assets and associated technologies that prepared the organization for leading through the pandemic, political climate and ever-changing consumer needs.
Navigating Response and Recovery with a Digital Front Door Platform | Recording
This presentation demonstrates how Piedmont’s outstanding digital front door platform creates a patient-centric, hassle-free experience that will guide the system’s recovery to the new normal of health care.
Rebooting Elective Care through Referral Marketing | Recording
At a time when confidence of patients returning to care is essential, the endorsement of their primary/family physician plays a critical role in re-energizing the elective care flow. Through specific strategic marketing programming, independent hospitals can increase the percentage of referrals sent to their service line offerings. We will focus on the four key pillars in developing a sustainable referral network.