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89 Results Found

Uncovering Nuances in Health Care Data Analytics to Improve the Patient Experience

Webinar Recordings
In this webinar, we’ll look at how OSF Health Care partnered with Binary Fountain to unify their patient feedback and response process by responding to feedback publicly and providing patients with a superior health care experience through open access to data and community reviews.

Strategies for Optimizing Digital Patient Access

Webinars
Today’s savvy consumers are increasingly using digital channels to access care. 51% of patients have scheduled an appointment online and 70% prefer a provider that offers digital reminders. What should a health system consider when engaging these patients? The panel will address digital strategies that can create a better consumer experience while helping improve patient access to quality care.

Do Hospital Awards Drive Consumer Decisions?

Webinars
Are you spending too much promoting hospital awards? Take an eye-opening look at what health care consumers really think of hospital quality awards and how these rankings drive their health care decisions.

Building a Successful PR Strategy to Support a Brand Transformation

Webinars
Johnny Smith, Senior Director of Marketing and Communications for Ascension, will discuss how Ascension developed and implemented a comprehensive PR strategy to support the brand rollout across 2,600 sites of care in 21 states and Washington D.C.

Hospital Digital Experience Index

Webinar Recordings
Join us for an expert tour of the best digital work happening among these fifteen top-ranked hospital systems. The session will feature Dave Wieneke, who developed the HDX method as director of the health care practice at Connective DX.

Transition from Traditional to Strategic CRM

Webinar Recordings
Join Dave Griffith, VP Analytics and Insights, and Heidi Schulte, VP Solutions Consultant, from Healthgrades as they walk you through innovative ways of utilizing data to inform decisions and solve business challenges beyond the marketing campaign.

Your Promotion is Waiting: Skills Needed to Successfully Transform Your Marketing Department

Webinar Recordings
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Turning Big Data into Practical Data: Marketing’s Guide to Improving Strategy with Data-Driven Planning

Webinar Recordings
Armed with technologies that allow for authentic acumens, marketing decision makers can now create more individualized and personalized healthcare experiences by converting “big” data into more practical data.