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Make the Leap to an Integrated, Multichannel Digital Marketing Campaign . . . The Results Are Amazing
Presentation Resource
In this session, hear about Saint Thomas Health's lung cancer multichannel marketing campaign.
How to Make Your Patient Portal Indispensable
Presentation Resource
Before Facebook, YouTube, or even an electronic health record system, MD Anderson implemented its patient portal. It has since become a critical component of the patient's journey with over 75 percent usage. Attendees will learn how to exceed the national average of 36 percent with tools like real-time results release, self-service, and incorporating social work and patient advocacy.
Lights, Camera, Action: How to Roll Out a Winning Video Content Strategy With No Budget
Presentation Resource
Designing a Dynamic Digital Communication Hub for a Changing Health Care Market
Presentation Resource