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Chair File: At Next Month’s AHA Leadership Summit, Hear about Workforce, Health Equity, Digital Transformation and More

American author and disability rights advocate Helen Keller said, “Alone we can do so little; together we can do so much.”

AHA launches webpage, podcast on digital health equity

AHA is providing new resources to help hospitals and health systems advance digital health equity among historically marginalized populations.

Preparing For the Smart Home: Using a Headless CMS to Give Your Content Life Beyond The Web

Presentation Resource
Vanderbilt University Medical Center (with their partner Modea) will reveal how their headless CMS provides greater flexibility and a readiness to respond to rapid change in how consumers digest content.

Defining the New Digital Front Door

Webinar Recordings
With 77% of consumers searching online before making an appointment with a provider, health care marketers are building the “digital front door” to help engage and acquire them. But what does a digital strategy look like for this when there are multiple touchpoints a consumer experiences before selecting a provider? This panel will help define the elements needed to align your digital marketing with a person’s journey to care.

3 Lessons Learned from Blowing Open the Digital Front Door

For health care organizations, developing the right digital offering presents a strong opportunity for growth and competitive positioning. In this session, leaders from Piedmont Healthcare will explore strategies they used for creating a seamless digital experience for patients.

Advancing Innovation with a Cloud-Based Data Strategy | Transformation Talks

The path to effectively leverage health care data to support retrospective, real-time and predictive analytics requires that provider organizations closely examine how they collect, store and protect their data for staff, business partners and patients.