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Improving the Digital Brand Dialogue
Presentation Resource
In this session, you will learn how one healthcare system used an online brand experience survey to guide its website improvement efforts.
Thinking Outside of the Healthcare Box: How Emerging Technology Will Impact Patient Experience
Presentation Resource
A revolution of emerging technologies is now a part of everyday life. Learn insights behind this vast space and how to apply digital technologies to your brand and patient experience.
The Rise of the Consumer: Where and Why Marketing Drives Operations
Presentation Resource
Learn to bring the right players to the table, build understanding, and develop common goals for a win/win.
In the Shadow of Giants: Transforming the Brand of Cleveland's Other Hospital
Presentation Resource
In this session, MetroHealth System in Cleveland will share how to transform your image through solid research, and how to establish a strong brand platform that will set the stage to change perceptions.