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Building a Content Hub to Bridge Worlds (and Tell Stories)
Presentation Resource
This "how to" session will present the steps University Hospitals of Cleveland took to develop the system's first integrated content hub, align its team for success, establish milestones, and produce repeatable results for internal and external audiences. This session will also address how to replicate this success, and links many of the insights and implications from Bridging Worlds.
The New Health Care Content: Where Earned Media and Social Media Intersect
Magazine & Journal Articles
More than ever before, health care communicators need to have a content strategy that directly contributes to bottom line business results. Orlando Health is doing just that and reaping the benefits of increased exposure by positioning itself as a trusted health care system with compassion.
AHA Associate Program Podcasts and Resources
AHA Associates have access to exclusive content that educates and informs the health care field, allowing Associates to speak to the challenges facing AHA member hospital and health care systems. The library is just one of many benefits of the AHA Associate Program.