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The HEALTH HUB Experience
Presentation Resource
The HEALTH HUB Experience Guide is a document that explains the motivation behind design decisions, conveys the essence of the experience of each component as well as the overall concept, and describes the operational assumptions that informed the design.
The Jackson Story: Planning and Marketing a Health Village
Presentation Resource
The Jackson Story is the account of a strategic initiative resulting in the development of Meridian Health Village at Jackson, a health/fitness/wellness center. This presentation focuses on the consumer-centric planning, implementation, and communications which were key to turning this concept into a reality for the local community.
Marketing and Capital Investments Are the Same. Wrong? No, Right
Presentation Resource
Learn how one academic medical center adopted a process for capital allocation to apply analytics, shared decision making, and transparency to marketing strategy and system-wide decision making.