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Principles and Practices for Marketing Communications in Hospitals and Health Systems

Principles and Practices for Marketing Communications in Hospitals and Health Systems is SHSMD's guide to ethical marketing, published in 2010. As such, it does not necessarily reflect the latest technologies and issues and should be considered an archival resource.
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Upcoming Article Expected to Examine Emergency Department Readiness to Treat Children

An article examining emergency department (ED) readiness to treat pediatric patients is expected to be published soon in a national news outlet.
Member

Skilled Nursing Facility PPS Final Rule for FY 2024

The Centers for Medicare & Medicaid Services (CMS) on July 31 issued its fiscal year (FY) 2024
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Inpatient Rehabilitation Facility Prospective Payment System Final Rule for FY 2024

The Centers for Medicare & Medicaid Services July 27 issued its fiscal year (FY) 2024 final rule for the inpatient rehabilitation facility prospective payment system.
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Inpatient PPS Final Rule for FY 2024

he Centers for Medicare & Medicaid Services (CMS) August 1 issued its hospital inpatient prospective payment system (PPS) and long-term care hospital (LTCH) PPS final rule for fiscal year (FY) 2024.
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Medicare Physician Fee Schedule Proposed Rule for CY 2024

The Centers for Medicare & Medicaid Services (CMS) July 13 issued its physician fee schedule proposed rule for calendar year (CY) 2024.
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Hospital Outpatient, Ambulatory Surgical Center Proposed Rule for CY 2024

The AHA is deeply concerned that CMS is proposing a CY 2024 outpatient hospital payment update of only 2.8% despite persistent financial headwinds facing the hospital field.
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Inpatient Psychiatric Facility PPS: Final Rule for FY 2024

The AHA is disappointed that CMS disregarded AHA’s and other stakeholders’ recommendations to improve the IPF PPS and IPFQR. Even though the final payment update is higher than proposed, it is still insufficient to meet the critical financial pressures faced by psychiatric facilities.

Home Health Prospective Payment System Proposed Rule for CY 2024

On June 30, the Centers for Medicare & Medicaid Services (CMS) issued its calendar year (CY) 2024 proposed rule for the home health (HH) prospective payment system (PPS).
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Inpatient PPS Proposed Rule for FY 2024

The Centers for Medicare & Medicaid Services (CMS) April 10 issued its hospital inpatient prospective payment system (PPS) and long-term care hospital (LTCH) PPS proposed rule for fiscal year (FY) 2024.