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Beyond Crisis: Learning from the Ebola Panic to Better Reach, Teach, and Reassure Employees and the Public
Presentation Resource
The 2014 Ebola panic provides a must-learn-from case study that helps us prepare for the inevitable next "epidemic"situation and improve all facets of day-to-day communications. Two veteran healthcare executives dissect what needs to change and how marketers/communicators can lead this effort.
Leakage or Keepage: Creating Nimble Strategies for Both
Presentation Resource
Learn the difference between leakage and keepage and what strategies are needed to get results.
Avoid the ER? Not on Your Life Converting the Emergency Department into a Strategic Asset for Your Hospital
Presentation Resource
2024 Environmental Scan Presentation
This PPT presentation is designed to share 2024 Environmental Scan insights with various stakeholders and your community.
Art or Science? Effective Physician Recruitment and Retention Requires Both
Presentation Resource
Hear how Canton-Potsdam Hospital combines the discipline of science with the art of relationships to build a medical staff rivaling prestigious academic medical centers. Learn how new techniques and proven best practices can be adapted and applied to your organization.
Monte Carlo Modeling of Virtual Care in the Emergency Department
Presentation Resource
Monte Carlo simulation involves recreating an environment of interest in a computer program capable of analyzing the impact of changes to that environment in a risk free manner
Are We Ready to Treat Our Patients as Consumers?
Presentation Resource
This session will help you learn where your organization is on a consumerist journey and how to position the organization for success in this new world of the consumer.
An Approach to Board Engagement for Strategic Planning
Presentation Resource
A successful approach to board engagement included a series of learning and listening sessions over several months, allowing board members to gain a basic understanding or choose to deep dive into key topics. These sessions, in lieu of a more traditional board retreat, provided a review of the competitive landscape through the lenses of business metrics and patient outcomes, as well as philanthropy, research funding, and reputation.